Respected in the Trade. Referred by Everyone. Relied on Everywhere.
We’ve helped launch products, open bars, create unforgettable experiences, and bring brands to life in every major market.
Featured Projects
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Chartreuse Ambassador Program
Targeted Advocacy, Measurable Results
We embed top talent in key markets to serve as brand storytellers and intelligence gatherers—delivering actionable insights and aligning execution with precise brand KPIs.
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Life is Beautiful Festival
Craft Cocktails for the Masses
Onsite and in the trenches, we delivered craft-quality cocktails at scale—producing over 30,000 drinks in one weekend while servicing every bar at this iconic festival.
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Live Nation
Craft at Scale, VIP Precision
From developing bespoke cocktail menus for every venue to training teams for high-touch VIP service, we ensure Live Nation guests experience exceptional drinks and flawless execution.
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United Club
Elevating Standards Nationwide
Tasked with enhancing consistency and quality, we developed custom training materials and delivered hands-on coaching to raise the bar for hospitality and product across every United Club location.
Bringing Brands to Life, One Sip at a Time
We don’t just plan events—we design brand moments that stick. Our team delivers premium beverage experiences tailored for maximum impact, on-premise and off.
Case Study: 818 Tequila x Jenni Kayne In-Store Activation Series
Scope:
National multi-city activation introducing 818 Tequila’s premium Reserve lineup to targeted lifestyle consumers in partnership with 28 Jenni Kayne retail stores-all coordinated to happen in the same time period on the same day.
Objective:
Drive trial, brand awareness, and premium perception among style-conscious shoppers by seamlessly integrating cocktails and neat tastings into the shopping experience.
Our Approach:
Concept & Menu Development: Created custom 818 Reserve cocktails designed to showcase the ultra-premium product while aligning with the Jenni Kayne brand aesthetic.
Event Staffing & Training: Deployed expert bartenders trained to deliver craft cocktails at volume with approachability and brand storytelling.
National Logistics & Production: Managed multi-market execution across 28 cities, with consistent quality and brand messaging at every location.
Data & Insights: Captured consumer feedback, popular serves, and regional preferences to inform brand strategy.
Over 300 premium consumers engaged across key retail locations.
Significant trial of the Reserve lineup with positive feedback on taste and quality.
Strong interest in cocktails and neat pours, validating premium positioning.
Actionable insights delivered to the client on customer preferences, top-performing serves, and local market differences.
Impact:
Why It Worked
Liquid Productions delivered more than staffing or simple event logistics. We provided:
Integrated Brand Storytelling: Every drink served told 818’s story with authenticity and polish.
Seamless Retail Integration: Elevated the in-store experience without disrupting the retail environment.
Data-Driven Results: Offered real feedback to the client to inform marketing and sales strategies.
Turnkey Execution: National scale, local nuance—delivered consistently, everywhere.
Testimonials
Liquid Production provides seamless success in delighting guests and exceeding expectations. Their trained beverage professionals ensure a top-notch experience for all attendees. I highly recommend!
- Live Nation
Liquid Production's team of trained beverage professionals consistently deliver seamless success, delighting guests and exceeding expectations. Partnering with them was a game-changer for our events.
- Oscars
I am incredibly impressed with Liquid Production's seamless success in delighting guests and exceeding expectations. Their trained beverage professionals are top-notch and truly set them apart in the industry.
- Stagecoach